Founder, Alana Auto
Ray Weale is the founder of Alana Auto. He's spent the last two decades at the intersection of automotive retail, enterprise data, and applied AI — leading data and AI initiatives for global brands before turning his focus to dealerships.
He founded Alana to bring practical, outcomes-driven AI to franchise dealers — not vapor, not chatbots, but AI that books service appointments, recovers declined work, responds to leads in under 60 seconds, and integrates with the DMS you already run.
Ray works directly with dealer principals and GMs to design AI roadmaps that pay for themselves inside 90 days. He writes regularly about AI strategy for automotive retail and speaks at dealer 20-groups and OEM conferences.